Floridium grew out of an affection for the old wood types of the 1800s. Painters Roman* was the initial inspiration. It was the source for the ‘banana’ and ‘snake head’ serifs. But the design—released by Adobe as Juniper—was too quirky to be useful. I tried to make it more sophisticated and modern while keeping the original personality of the 19th century types. The name resulted from a trip to Miami while the initial drawings were being made. Not the best way to name a typeface, but while we were in Miami Beach there was this tall blonde in a bright yellow bikini sitting on this bright yellow Porsche and...