Snow Job JNL was inspired by the hand lettered titles for the 1964 Rankin-Bass animated holiday classic “Rudolph the Red Nosed Reindeer”.

Because of the variable heights of the characters they float about the baseline in a free-form design.

Available in both regular and oblique versions, the typeface gets its name from both the winter theme of the TV special along with the old term for deceiving someone with compliments while hiding one’s true intent.